First of all let me say that I didn't realize how long it's been since I added a post! Originally the intention was to post weekly. I have been so busy that has gone by the wayside, however, in the spirit of monthly review and realigning intentions, back to the weekly post!
The Marketing Morning Workshop was a success thanks to the team of my fellow presenters Crista Renner and Ron Plasschaert, and Janice Moffat who was the detail person and timekeeper. Time got away on us; with all the good intentions of providing a toolkit for participants to create their own marketing plan in the 2 hours allotted.... I offered a free hour of my time one on one to help with individual plans - 8 people have taken me up on it.
One of the things that came out of it was that people don't know their numbers!
What did you sell last year? Divide by 12 for a monthly average. Adjust for seasonal variations. What does the curve look like on a graph by month? What do you need? What are the ratios between Suspects/Prospects/Clients? What is your closing ratio? How do you find your Suspects? If you don't know these numbers, how do you know how much work and what type you have to do to make a living?
There is a whole other discussion about ideal client and how to find them!!!!
Marketing Workbook
I prepared a detailed workbook with information, resources and exercises that when completed would be the basis of a marketing plan. There are a number surplus to our needs, and they are available for $15 cash at the next B2B Meeting on September 29. For a total of $50, you can book an hour of my time for a run thru and get a workbook.
Showing posts with label Marketing Morning. Show all posts
Showing posts with label Marketing Morning. Show all posts
Sunday, September 25, 2011
Thursday, July 7, 2011
Mid-Point of the Year - Good Point to Regroup
Whoooosshh....
Did you hear it? Did you feel it? That was June, and indeed the first six months of the year.
What are you going to make happen in the next six months? Business, health, financial, personal or life in general?
I help clients with their business, specifically Marketing.
In the B2B Group, Registration Cards are required for every meeting. It helps pin down the CURRENT needs of the group for information, stretching and growth.
Lately, most of the topics requested have been 'MARKETING'.
There are so many parts to Marketing. One definition is "All the activities required to bring your product or service to market". Pretty broad! Psssst! It includes number crunching! (Oh No!)
The key word for small business is Activity.
So, always wanting to help, and keeping an eye on what the customer wants, there will be a B2B Marketing Morning August 11, where you will follow a program, pick multiple brains, and end up with an activity plan targetted to your business. There will even be coffee! All for $25. Registration required.
For more information...email consulting@marketingstrategiesnetwork.com
Did you hear it? Did you feel it? That was June, and indeed the first six months of the year.
What are you going to make happen in the next six months? Business, health, financial, personal or life in general?
I help clients with their business, specifically Marketing.
In the B2B Group, Registration Cards are required for every meeting. It helps pin down the CURRENT needs of the group for information, stretching and growth.
Lately, most of the topics requested have been 'MARKETING'.
There are so many parts to Marketing. One definition is "All the activities required to bring your product or service to market". Pretty broad! Psssst! It includes number crunching! (Oh No!)
The key word for small business is Activity.
So, always wanting to help, and keeping an eye on what the customer wants, there will be a B2B Marketing Morning August 11, where you will follow a program, pick multiple brains, and end up with an activity plan targetted to your business. There will even be coffee! All for $25. Registration required.
For more information...email consulting@marketingstrategiesnetwork.com
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