Sunday, March 27, 2011

What To Do?

Inertia- something to do with the energy required to get something moving as opposed to the energy required to keep it moving.
Think about it in relation to your business: there are dozens of things you can do to create business and while you are fussing about what you should be doing and actually doing nothing, you are burning energy and losing time.
SO DO SOMETHING.
I recommend people carry and use a marketing planner and keep a list of marketing activities you can use to slot into your marketing agenda.
Your annual plan of marketing activities is also a good reference for those times when you hit a block.
What ever happens, like the Nike Ad says: Just Do It!

Friday, March 4, 2011

Whooooosh!

Two months down.  Did you notice them go by?  Whoooosh!
What is it you really want to achieve this year?  Pick one thing that would make a difference to your business, and think it through. 
How do you eat an elephant?  One bite at a time. 
Break the elephant up into bites, and make the first step: list the activities, check your calendar, mark the bites into it, look up the phone numbers for tomorrow, tell someone about your wish/goal, what ever it is that you can do now.  You will feel you have made a start, and feel better about it, and then it will become more or a reality, with all the benefits upon completion.