Should You Have More Than One?

Website, Facebook, Twitter, LinkedIn, Yahoo, Google, MSN etc.?

My answer would be a resounding YES!

The more Websites and Social Media Pages you have, the more you can take advantage of key search words for Search Engine Optimization.

If you have more than one business, you may want to present a totally different image for each site consistent with your branding and separate sites allows you to do that.

Different Market Segments may be interested in different areas of your business and when they are using a search engine, they use keywords particular to their area of interest.  You can only use so many keywords and metatags for each site, however, the more keywords you use and the more Geographic areas you list, the more likely your business will be found; multiple sites allow you to use more key words, increasing the likelihood of your business being found.

Multiple sites are a great way to showcase your values and personality which are becoming so much more important in making a decision to work with a professional.  It answers the question of “What are they really about and do I want to be associated with this company?”

Link the sites together to give a complete picture of you and your so searchers will completely explore the possibilities of your services and research has shown you will gain more business.