What To Do?

Inertia- something to do with the energy required to get something moving as opposed to the energy required to keep it moving.
Think about it in relation to your business: there are dozens of things you can do to create business and while you are fussing about what you should be doing and actually doing nothing, you are burning energy and losing time.
SO DO SOMETHING.
I recommend people carry and use a marketing planner and keep a list of marketing activities you can use to slot into your marketing agenda.
Your annual plan of marketing activities is also a good reference for those times when you hit a block.
What ever happens, like the Nike Ad says: Just Do It!